mercredi 12 octobre 2011

Walter de'Silva (one of the top car designers)

Walter Maria de'Silva (born 27 February 1951 in Lecco, Italy) is an Italian car designer who is currently Head of Volkswagen Group Design, and is currently responsible for oversight on the design of all Volkswagen Group passenger car brands including Audi, Volkswagen, SEAT, Škoda as well as Bentley, Lamborghini and Bugatti. Since beginning his car design career in 1972 as head of design for FIAT, de'Silva has also worked as a designer at I.DE.A Institute, and as head of design for Alfa Romeo, SEAT and the now defunct 'Audi brand group'.

In March 2002 Walter de'Silva was appointed Head of Design to the now-defunct Audi brand group which encompassed the Audi, SEAT and Lamborghini brands. Volkswagen Group management charged de'Silva with giving the Audi range a more emotional design language which included the controversial introduction of the full-height, single-frame front grille that now adorns all Audi models. His first full design for a production Audi was the 2004 A6. He has since gone on to contribute to the 2005 Audi Q7, 2006 Audi TT and the 2007 Audi A5, which is reportedly his favourite design.

Following the appointment of former Audi chairman Martin Winterkorn as the chairman of the Volkswagen Group in January 2007, de'Silva was appointed as Head of Volkswagen Group Design effective from February 01, 2007, and is now responsible for the overall strategic design direction of all VW passenger car brands including Škoda, SEAT, Volkswagen, Audi, Bentley, Lamborghini and Bugatti. de'Silva replaced Murat Günak, and his first task was to re-evaluate the designs of three then-imminent Volkswagen models which had been penned by his predecessor: the 2008 Golf, the 2008 Passat CC and the 2008 Scirocco.

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